Updated: Aug 4, 2021
Sustainable fashion refers to clothing that is designed, manufactured, distributed, and used in ways that are environmentally friendly.
There are many ways fashion brands can be more sustainable and often sustainability can mean something different to everyone. Here is how we approach sustainability.
1. Sustainable packaging
We use biodegradable and recycled packaging. We do not use compostable packaging because it turns out that it isn't the most sustainable option. To learn more on why head over to our FAQ section on our website and click the link provided.
2. Quality over quantity
High quality fabrics are made up of natural fibers. Low quality fabrics are synthetic fibers like viscose, polyester, rayon, etc. Buying a clothing item that is higher in quality is more sustainable. Higher quality fabrics will last longer in your closet because they retain their shape over time. Lower quality fabrics will stretch, pill, and generally fall apart.
3. We promote more wear and less waste
The reason why we curate capsule wardrobes is because it's actually the most sustainable practice when it comes to the fashion industry. We aren't here to sell you the latest trends. We are here to sell you clothes that you will cherish for years to come. Have you noticed that the latest trends don't last long in your closet? This is due to the low quality fabric and the style of the garment. Most buyers end up purchasing an item because it's cheap or in-style at the moment and it may hang in your closet untouched, unworn, with the tag still attached. We pick out pieces that will stand the test of time in your wardrobe due to style, construction, and fabric. More wear less waste = more sustainable.
4. We buy from sustainable brands with ethical supply chains.
An ethical supply chain focuses on the need for corporate social responsibility, working to produce products and services in a way that treats its workers and the environment ethically.
Fast fashion accounts for 10% of all carbon emissions in the world and is the second largest industry when it comes to pollution . Fast fashion companies put out 150 billion clothing items every year. Since the materials of the clothes are cheap, people throw them away after only a few uses in exchange for new clothing.
Fast fashion companies such as Zara, H&M, SHEIN do not have sustainable business models. Fast fashion is inexpensive clothing produced rapidly by mass market retailers in response to the latest trends which leads to human rights violation and environmental impact. Fast fashion companies exploit their workers to maximize profit. These garment workers work long hours with minimal pay and work in unsafe working conditions.
We believe in slow fashion which offers an alternative with mindful manufacturing, fair labor rights, natural materials, and lasting garments.If you are looking to educate yourself on fast fashion I highly recommend watching the movie "TRUE COST".
There is a great quote by Alber Elbaz " Style is the only thing you can't buy. It's not in a shopping bag, a label, or a price tag. it's something reflected from our soul to the outside world, an emotion." We don't tell you how to style the clothes you do because authenticity is sustainable. Our advice is to stay away from what's trendy and ask yourself how you want to express your authenticity to the world through your clothes.
6. Vegan Fashion
Sustainability to most does not equal vegan. Vegan fashion is 100% cruelty free. We love the animals and believe being cruelty free is a sustainable practice. Therefore we do not buy fabrics such as fur, leather, feathers, silk, wool, or any other animal-based fiber.
Vegan fashion has become increasingly important now when considering, not only animal welfare, but the negative environmental impact of the fur trade and animal agriculture.
These are the 6 ways we are dedicated to sustainability. We believe the best way to be sustainable when it comes to the fashion industry is mindful consumerism and understanding the impacts it has on the environment, animals, and the workers. Rethinking the way we buy clothes for our closet. We aren't saying don't have a closet full of clothes but the important part is to buy with intention. For example you may want to ask yourself, Is this piece of clothing something I will wear for a long time? Do I truly want this item or will this give me instant gratification?
We created Mångata to bring all of these problems to moonlight and help lead the way in being the change!